The Importance of Local Headlines in the Senior Living Space
When people think about public relations, they often picture “tier-one” media placements in major national publications. When we first connect with clients, that is frequently the goal, to see their organization featured in those larger outlets right away.
Preparing for the Unpredictable: How to Navigate Crises with Confidence Building
Nickerson’s Director of PR and Media Relations, Shannon Mulaire, former NBC Nightly News anchor, brings a wealth of expertise in navigating complex communications challenges.
From Space to Needham, Suni Williams Visits Wingate
When hometown hero Sunita “Suni” Williams walked through the doors of Wingate Residences at Needham, she didn’t just bring with her stories from her time in space.




































